HCJ – Las Vegas Trade Show

Controlling Dynamic Load Transfer & Controlling Static Load Transfer
Decoding Our Client's Request

Showcasing: HCJ - Concrete Joings

We were tasked with producing video content for HCJ, intended for use at a high-profile trade show in Las Vegas—an event of great prestige.

The aim was to create something unique that would captivate the attendees.

Case

Briefing:
Create videos explaining our products

Explaining this product is a challenge; however, we require a straightforward approach that clearly illustrates how our product offers solutions in specific situations.

Hologram Projector: Holocube

Holocube supplied us with a holographic projector, delivering outstanding service. Their flexibility allowed us to explore a fantastic experience roadmap for the viewer. This has been one of the most enjoyable projects we've undertaken so far.

Monitor on the wall

Maintaining the consistent product storytelling while making it adaptable for the wall monitor, website, and social media.

WIP:
Scene created from briefing

We’ve build the scene and are awaiting feedback on geometry and camera positions.

Feedback: Geometry

We reconstructed their product to align with the specified environment, incorporating additional details to enhance the flow of their storytelling.

Feedback: Animation

We set up all the required cameras to capture and showcase each step of the process.

Final Result

We developed the scene based on the provided briefing. Throughout the Work in Progress (WIP) stages, we engaged in discussions and received feedback during video calls. All feedback has been meticulously incorporated as per the given instructions. The following images represent the final deliverables.

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